Our chosen Target Audience

We have decided to aim our psychological thriller film at older teenagers and adults in their early twenties as they're the age group that within our research seemed to know a lot more about these less conventional thrillers than any other age range. We have also chosen to aim our film more towards females of this age as again they seemed much more interested and had stated that they'd previously watched a psychological thrillers and enjoyed it. Although females are less likely to visit cinemas than man, we feel this film would me much more appropriate for them and posters, and trailers etc would persuade them to watch the film. However during research we have discovered the age group we have aimed our film at is that age group that most U.K films are aimed at meaning we have lots of competition, perhaps making it harder to create a profit overall. The language that we're using will be English as this is again the language of films which produce the biggest gross profit.

This next information is from the website: http://www.bbfc.co.uk/classification/guidelines/15-2/

Suitable only for 15 years and over - No one younger than 15 may see a ‘15’ film in a cinema. No one younger than 15 may rent or buy a ‘15’ rated video work.

Discrimination - The work as a whole must not endorse discriminatory language or behaviour.

Drugs - Drug taking may be shown but the film as a whole must not promote or encourage drug misuse. The misuse of easily accessible and highly dangerous substances (for example, aerosols or solvents) is unlikely to be acceptable.

Horror - Strong threat and menace are permitted unless sadistic or sexualised.

Imitable behaviour - Dangerous behaviour (for example, hanging, suicide and self-harming) should not dwell on detail which could be copied. Easily accessible weapons should not be glamorised.

Language - There may be frequent use of strong language (for example, ‘fuck’). The strongest  terms (for example, ‘cunt’) may be acceptable if justified by the context. Aggressive or repeated use of the strongest language is unlikely to be acceptable.

Nudity - Nudity may be allowed in a sexual context but without strong detail. There are no constraints on nudity in a non-sexual or educational context.

Sex - Sexual activity may be portrayed without strong detail. There may be strong verbal references to sexual behaviour, but the strongest references are unlikely to be acceptable unless justified by context. Works whose primary purpose is sexual arousal or stimulation are unlikely to be acceptable.

Theme - No theme is prohibited, provided the treatment is appropriate for 15 year olds.

Violence - Violence may be strong but should not dwell on the infliction of pain or injury. The strongest gory images are unlikely to be acceptable. Strong sadistic or sexualised violence is also unlikely to be acceptable. There may be detailed verbal references to sexual violence but any portrayal of sexual violence must be discreet and have a strong contextual justification.

When creating our film we must assure that we refer to these guidelines to assure our film is suitable for our chosen age group.